What “privacy-safe” analytics actually means in an app
It is not a marketing label — it is a set of collection choices you can explain to a regulator and a user.
Journal
Field notes on privacy-safe app analytics — written for product and engineering leads.
Building funnels without persistent user profiles
You can still see where onboarding stalls when events are scoped to sessions and hashed keys.
How we audit analytics vendor sprawl
Many apps run four overlapping trackers and still cannot answer a simple retention question.
Briefing stakeholders on privacy-bound metrics
Executives want clarity. Privacy constraints need not mean vague slides.